Privacy Policy

How we collect, use, and protect your personal information.

1. Data Controller

Supernova Inc. (“Supernova,” “we,” “us,” or “our”) is the data controller responsible for your personal data collected through this website (www.supernova.inc).

Address: 1221 Brickell Avenue, Miami, FL 33131, United States
Contact: privacy@supernova.inc

2. Information We Collect

2.1 Information collected automatically

When you visit our website and have provided consent for analytics cookies, we collect the following through Google Analytics (GA4):

  • Pages viewed and events (clicks, scrolls)
  • Device and browser information (type, operating system, screen resolution)
  • Approximate geographic location (derived from IP address)
  • Referral source (how you arrived at our site)
  • Session duration and interaction patterns

Google Analytics collects this data using cookies. Your IP address is anonymized by Google before storage.

2.2 Google Fonts

Our website does not load Google Fonts from external servers. All fonts are served locally or via CSS.

2.3 Information you provide

When you book a conversation through Calendly (accessible on our /book page), Calendly collects:

  • Your name and email address
  • Scheduling preferences and selected time slots
  • Any additional information you choose to provide

This data is processed by Calendly Inc. according to their own privacy policy.

3. Cookie Inventory

The following cookies may be set on your device when you consent to analytics:

Cookie Purpose Duration Category
_ga Distinguishes unique visitors for Google Analytics 2 years Analytics
_ga_ER08EP3FQB Maintains session state for Google Analytics 2 years Analytics
cookie_consent Stores your cookie consent preference (localStorage) Persistent Essential

4. Legal Bases for Processing

We process your personal data under the following legal bases (GDPR Article 6):

Activity Legal Basis
Analytics cookies (Google Analytics) Consent (Article 6(1)(a))
Calendly booking data Contract performance (Article 6(1)(b))
Essential website functionality Legitimate interest (Article 6(1)(f))
Cookie consent preference storage Legitimate interest (Article 6(1)(f))

5. How We Use Your Information

We use the information collected to:

  • Understand how visitors use our website so we can improve content and functionality
  • Facilitate meeting bookings through Calendly
  • Ensure the technical operation of our website

We do not sell, trade, or rent your personal information to third parties.

6. Third-Party Processors

We share data with the following third-party processors, who process data on our behalf:

7. Data Retention

  • Google Analytics data: Retained for 14 months (Google’s default), then automatically deleted.
  • Calendly booking data: Retained according to Calendly’s data retention policy for as long as necessary to provide the scheduling service.
  • Cookie consent preferences: Stored in your browser’s localStorage until you clear it or change your preferences.

8. International Data Transfers

Your personal data may be transferred to and processed in the United States, where our third-party processors (Google and Calendly) maintain servers. These transfers are protected by Standard Contractual Clauses (SCCs) approved by the European Commission, and by Google’s and Calendly’s compliance with applicable data protection frameworks.

9. Your Rights (GDPR Articles 15–22)

If you are located in the European Economic Area (EEA), United Kingdom, or other jurisdictions with similar data protection laws, you have the following rights:

  • Right of access (Article 15) — Request a copy of the personal data we hold about you.
  • Right to rectification (Article 16) — Request correction of inaccurate personal data.
  • Right to erasure (Article 17) — Request deletion of your personal data (“right to be forgotten”).
  • Right to restriction of processing (Article 18) — Request that we limit how we use your data.
  • Right to data portability (Article 20) — Request your data in a structured, machine-readable format.
  • Right to object (Article 21) — Object to processing based on legitimate interests.
  • Right related to automated decision-making (Article 22) — We do not engage in automated decision-making or profiling that produces legal or similarly significant effects.

To exercise any of these rights, contact us at privacy@supernova.inc. We will respond within 30 days.

You also have the right to lodge a complaint with a supervisory authority in your jurisdiction if you believe our processing of your personal data violates applicable data protection law.

10. Withdrawing Consent

You can withdraw your consent for analytics cookies at any time by clicking the “Cookie Settings” link in the footer of any page and selecting “Reject All.” Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

11. Children

Our website is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child under 16, we will take steps to delete that information.

12. Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Our website is served over HTTPS to encrypt data in transit.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

Effective Date: February 9, 2026